Guides
Written for people who walk and sit for a living, not for pet owners. Every one of them is about the business rather than the dogs.
Running the work
The daily mechanics. Pricing, visits, and the policies that hold a week together.
- What to ask before the first dog walk
The questions to ask a new pet care client at the meet and greet, and why each one saves you a phone call later.
- How much should you charge for dog walking?
Work out your dog walking prices from your own costs, your route and your income goal, then sanity check them against the local market.
- Writing a dog walking cancellation policy
How to set cancellation terms that protect your route without punishing good clients, and a plain-language template you can adapt.
- How hot is too hot to walk a dog? Your weather policy
Write a heat, rain, cold and storm policy before the first hot week: what changes, what you bill, and how to tell clients in advance.
- How to raise your dog walking rates
The signals that say it is time, how much to add, the exact message to send clients, and how to handle the regulars who have been with you longest.
- Dog walking schedule and route planning
How to build a dog walking schedule around density instead of distance, block the midday peak, and turn one-off bookings into recurring slots.
Gear
What to carry, what it has to solve, and what can wait.
- Professional dog walker gear: what you actually need
The working kit for a professional dog walker, organized by the problem each item solves on a route rather than by what a pet store sells.
Finding clients
Getting the first ten, and getting them close enough together to be a route.
- How to get your first 10 dog walking clients
A practical way to win your first ten dog walking clients, and why where they live matters more than how many of them there are.
- Dog walking flyers and how to market your business
What to print on dog walking flyers and door hangers, where you are allowed to leave them, and a weekly routine for winning one neighborhood.
- Google Business Profile for dog walkers
Set up a free Google Business Profile as a dog walker without publishing your home address, and fill in the parts that actually get read.
- How to get dog walking reviews and referrals
When to ask a dog walking client for a review, the exact words to use, and a referral thank-you that does not break Google's review rules.
- Facebook and Instagram for dog walkers
How a dog walker uses local Facebook groups, Instagram and Nextdoor without getting removed, and what should never be posted about a client.
- Dog walking client onboarding and intake form
The steps from a first message to a first walk, and every field your intake form needs before you take a key to somebody's home.
- Keeping dog walking clients (and ending a bad fit)
Why regulars are the whole business, the habits that keep them, the warning signs of a bad fit, and how to end a client relationship well.
Starting out
Before you have a business: licences, insurance, and what it costs to begin.
- What it costs to start a dog walking business
What you actually have to buy before your first dog walking client, what can wait until money is coming in, and how much cash to start with.
- Dog walking insurance: what actually covers the dogs
What general liability does and does not cover for a professional dog walker, why care custody and control matters, and the questions to ask before you buy.
- How to write a dog walking business plan
A one-page dog walking business plan you can actually use, with a worked example and the decisions that matter more than the document.
- How to become a dog walker: app or independent
What the job is really like day to day, what you need before your first walk, and how walking for an app compares with building your own clients.
Business services
Money, tax, and the paperwork nobody warns you about.
- What a dog walking service agreement should cover
The clauses a solo dog walker actually needs, from keys and vet authorisation to off leash and photos, with a plain-language template to adapt.
- Dog walker taxes, bookkeeping and mileage
How to separate the money, track dog walking income by client, keep a mileage log the IRS would accept, and know what a 1099-K from Rover actually is.
- Hiring your first dog walker
How to tell when you are actually full, what employee versus contractor means legally, what changes on your insurance, and how to train a first hire.
- How to scale a dog walking business
The three levers that actually raise dog walking income, worked out in real numbers, plus when hiring is the right move and what you should never scale.
Tools
The arithmetic from the guides, with your own numbers in it. Nothing is sent anywhere and no email is asked for.
- Dog walking pricing calculator
Work out what each dog walk has to earn, from your income goal, your costs and how long a visit really takes.
- Dog walking route profit calculator
See what your working hour is really worth once driving between clients is counted, and what a tighter route is worth without raising a price.